In recent years, the African continent has been increasingly interested in gambling investors. With almost one and a half billion people in the region, the entertainment market still requires operators. This attracts new foreign brands that are engaged in the development of games and offer gambling content.
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In certain African states, religious laws hinder the progression of gaming. At the same time, open-minded punters understand how the essence of gambling has changed overtimes. So, if an entrepreneur plans to launch a gaming site, the aggregator Online Casino Market will gladly assist in ensuring its legality and steady progress.
Industry Leaders in Africa
There are 3 countries on the continent that are currently spending a lot of effort on the development of the gaming sphere:
- South Africa (RSA);
- Nigeria;
- Kenya.
Their progressive governments understand that legal web and land-based gambling entertainment brings a lot of benefits for regions as well as a society if controlled properly.
South Africa
The Gambling Act 2004 instructs about the main interactive processes. Lotteries are currently the only legal sector in South Africa. Amendments to the outdated bill are being elaborated by authorities to expand the industry and its positive impact.
The contemporary law in the country does not restrict offshore gambling companies from operating on an online basis. In 2021, the global gaming revenue of South Africa almost reached $3 billion.
Nigeria
Gambling in the country was legalised in 2004. The variety of entertainment includes online and ground casinos as well as sports betting. Nigerians consider bookmakers’ activities, in particular, European football, to be the most popular manifestation.
Kenya
The state is the biggest source of interactive games on the continent. The popularity and widespread nature of gambling are majorly defined by regular reforms of laws and amendments. Hundreds of legal casino sites have appeared here in recent years, targeting millions of Kenyans.
Fast Internet and Youth: The Key to Success In African Gambling
The notion that Africa is devoid of modern means of communication is false. Smartphones have become widely used on the continent, with an average penetration of around 70%.
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The spreading of the Internet in regions is also rising:
- South — 66%;
- North — 63%;
- West — 42%;
- East — 26%;
- Middle — 24%.
The majority of users are the local youth. Around 60% of people aged up to 30 in Africa use smartphones and mobile Internet to wager on gambling sites. Unique offers, the popularity of social media, a quickly spreading global network, and affordable smartphones are fuelling online gambling. Besides, the availability of relevant casino software in Africa enhances UX on platforms.
Mobile Transaction Method
Payments through smartphones have turned out to be the most popular means of money-transferring processes in Africa. Very few states of the continent have official bank facilities. Hardly any available ones accept transactions from gambling operators.
Mobile money transfers provide a much-needed path for players:
- M-PESA. A popular e-wallet in East Africa has transformed gambling transactions in Kenya. The service is also available in Tanzania and Uganda.
- MTN. The mobile money gateway is a convenient solution in the majority of states around Africa. All transactions are completed securely with the help of 2-factor authentication.
- Airtel Tigo. A popular Ghanaian service provides the possibility of an easy, convenient, and secure way of sending money and making payments.
Africa — a Vital Player in the Gambling Market
A lot of states in the region do not stop growing despite numerous obstacles in their ways. Population increase, the widespread use of smartphones, high-speed Internet, and the adoption of interactive gambling laws became the key factors that drive the development of gaming in Africa.
The possibilities of running a profitable business in the sphere are also extensive. An aggregator Online Casino Market introduces the opportunity of obtaining ready-made platforms with subsequent configuration to the target audience. As a result — a successful source of passive income is guaranteed.
For further details on offers, contact the company’s support team.
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